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4 tips for lead generation that don’t turn prospects off

I received this hilarious email today (among hundreds), touting some service I would never use, from a person I never...
cookie world

4 Tips to succeed in cookieless marketing

The keyword is: FIRST, or first-party data. Do you own your data and platform? Share...
zen

Reengineering a company – the 4 essentials

What happens when a business needs to change, drastically? What then, are the ways to deal with making such a...
zen

5 tips for smart bootstrapping for entrepreneurship and survival

I have said this eons ago. If your business needs to bleed money like a waterfall and rely ONLY on...
passion

Old brands – 7 Tips on keeping a brand going

I love old brands, just as I love old eateries in the streets of Taipei and Kyoto. To me, a...
webdev

Website updated on 20221005

Our website has gone through an extensive overhaul, with pages, posts, images, videos all updated. Share...
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6 tips on writing News Releases that work

Contrary to belief, the news release is not dead. In fact, in Asia Pacific, the news release is STILL one...
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5 Tips on working with Asia Pacific Media

If you are trying to gain ink or screen with a media in Asia Pacific, the BEST way is to...
digital marketing

Future of Marketing may not be about personalization

I have a special love for making things work and then selling them. My first entrepreneurship journey began when I...

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